E-commerce

MRP vs Selling Price Calculator

Enter the MRP and the price you are selling at, and see the discount it works out to along with the profit it leaves.

5 inputs Free, no sign-up

Your figures

The maximum retail price printed on the pack.

What the customer actually pays.

Leave at 0 if you only want the discount percentage.

Optional

Try an example

Result

Your result

Enter your figures and the result appears here.

Estimates only. Rates, fees and specifications change. Confirm against the official source before you rely on a figure — see our disclaimer.

About this calculator

A listing shows two prices and leaves the shopper to do the arithmetic. This does it the other way round: give it the MRP and the price you are charging, and it tells you the discount percentage the listing will display - and, if you add your cost, what that price actually leaves you.

Useful when setting a price to hit a headline discount, and when checking that a marketplace has calculated the same percentage you expected.

How to use this calculator

  1. Enter the MRP printed on the pack.
  2. Enter the price you are selling at.
  3. Add your cost, and a fee percentage if one applies, to see the profit too.

The formula

Discount amount = MRP - Selling price
Discount %      = (MRP - Selling price) / MRP x 100

The discount is always measured against the MRP, not against the selling price. That matters: 500 off 2,000 is a 25% discount, not a 33% one.

Profit = Selling price - fees - other costs - product cost
SymbolMeaningUnit
MRP Maximum retail price, inclusive of taxes Rs
Selling price What the customer pays Rs
Discount % The saving as a share of the MRP %

Worked example

An MRP of 1,999 with a selling price of 1,499, on a product costing 850:

MRP               1,999.00
Selling price     1,499.00
Discount            500.00   = 25.01% off
Product cost       -850.00
Profit              649.00   (43.3% margin)

To show a round 25% the selling price would need to be 1,499.25 - which is why listings so often carry prices ending in odd amounts.

Notes and limits

MRP is the maximum retail price, and selling above it is not permitted for goods sold in India. The calculator refuses a selling price above the MRP rather than reporting a negative discount.

  • MRP is inclusive of all taxes by definition, so the discount percentage is on a tax-inclusive figure.
  • The profit shown here does not separate GST. Use the GST profit calculator where the tax treatment matters.

What this calculation assumes

  • The discount percentage is measured against the MRP, as a listing must show it.
  • MRP is treated as tax-inclusive, which it is by definition.
  • Any fee percentage is the figure you entered.

Frequently asked questions

Is the discount measured against the MRP or the selling price?

Against the MRP, always. It is the larger number, so the same rupee saving looks smaller as a percentage - 500 off 2,000 is 25%, whereas 500 on top of 1,500 would be a 33% markup. Percentages are not reversible.

Can I sell above the MRP?

No. MRP is the maximum retail price and it is the ceiling for goods sold in India. The calculator treats a selling price above the MRP as two figures entered the wrong way round and says so.

Does the MRP include GST?

Yes - MRP is inclusive of all taxes by definition. So the discount here is a percentage off a tax-inclusive price, which is what a shopper sees and what the listing must display.

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